Thousands of Business Owners Can’t Be Wrong. Real results. Real freedom. Real impact.

FAO BUSINESS OWNERS, ENTREPRENEURS AND COURSE CREATORS

Discover how to halve your work hours and double your business revenue in the next 30 days

Finally build the freedom led business you imagined when you started without chaos or burnout

Hey, my name is Danny Clarke and I used to work 14 hour days…

Now I'm done by 2PM every day and my business makes more than ever.

Five years ago, I was burnt out.

I was grinding through 14-hour days as a digital entrepreneur — hosting endless free trainings, running 5-day challenges, and building lead magnets no one downloaded.

I kept doing more. But it was never enough.

So I made a radical decision.

Say no to busywork. Say yes to freedom.

Today, my workday starts at 10AM and finishes by 2PM — perfectly timed with the school run, so I can be fully present with my three kids at home.

This wasn’t luck.

It was the result of rethinking how a business should work:

I learned how to fully automate my client journey. I built simple systems to outsource the repetitive stuff and I gave myself permission to do more of what I love — walking the dog, coaching my son’s football team, and enjoying life again

And now?

With the 4 Hour Work Day Method, I’ll show you how to do the same.

This course gives you the exact tools, checklists, and ready made funnel templates to reduce your hours, streamline your operations, and double your revenue — all in under 30 days.

You don’t need more hustle.

You need a smarter way to work.

Let’s build it together.

4 Hour Work Day

Everything you need to create your own 4 Hour Work Day™ this week

✅ Mini 4 Hour Work Day™ Training: Binge-worthy, step-by-step video lessons that guide you through the exact system I used to cut my working hours and grow my business — perfect for busy entrepreneurs ready for change.

✅ The Counterintuitive Method to Simplify Your Business: Forget doing more. Discover how less really is more with practical prompts, real examples, and tools to help you choose a lean, profitable business model that fits your life.

✅ The Secret Turbo Coaching Model: Learn our powerful Asynchronous Coaching framework — a time-leveraged approach that allows you to scale 1:1 coaching without being chained to your calendar.

✅ The “Perfect Day” Step-by-Step Planner: No more guesswork. This isn’t cookie-cutter advice — it’s a guided exercise to design your ideal lifestyle-first workday and align your business to support it.

✅ The Automatic Client Funnel Framework: Unlock our proven funnel system that turns strangers into paying customers — without sales calls, live challenges, or complicated tech setups.

✅ The 4 Hour Work Day Launch Checklist: A clear, actionable daily roadmap to implement the system and shift to a 4-hour workday in just a few days — even if you're starting from scratch.

✅ Fill-in-the-Blank Social Content: Use our best-performing content prompts to post with confidence. These posts are designed to convert cold leads into warm buyers — fast.

✅ 30-Day Money-Back Guarantee: Try the full course risk-free. If it doesn’t help you work less and grow more, you’ll get every penny back. No hard feelings.

It's time to become a pro at business.

Most entrepreneurs act like they're running a football club, but they’re trying to play every position at once…

You’re the striker, the physio, the coach, the kit man - even the one washing the bottles.

Newsflash: that’s why you're exhausted.

The best football managers don't tell their players to chase the ball around the pitch. They have a system.

And that’s why their team wins.

I work 4 hours a day. My business runs without me on the pitch 90% of the time.

It’s not luck. It’s strategy.

If you’re running your business like it’s a kickabout in the local park — stop.

Get tactical. Work less and win more.

THIS COURSE WILL SHOW YOU HOW TO

Make money online, work relaxed hours, have fun, be yourself and help others with your knowledge and skills

... You'll be amazed how much more you can do when you say yes to less!

LET ME ASK YOU A QUESTION

What's your dream?

For me, I’m a husband and dad of three amazing (and slightly chaotic) kids. And call me crazy — but I actually want to spend time with them.

Sure, I get roped into endless lifts to clubs, debates over the TV remote, and trying to understand the weird YouTube videos they love. But honestly?

I wouldn’t trade it for the world.

Over the years, I’ve built a solid online business — with MRR between $40k–$90k, six-figure launches, and some days where I’ve earned more than the average UK salary.

But here's the truth:

Time > Money

That’s why I work 10am - 2pm (btw, you can choose whatever hours you want to work, this just works for me).

So I can pick my kids up from school. Walk the dog. Be present with my wife. Enjoy life on my terms.

Every person I speak to says they want the same thing.

I call it freedom.

And that’s exactly what this course is here to help you create.

Here's why it works

Most self employed people work an average of 9 hours a day, 5 days a week - and for what?

When 90% of businesses eventually fail, it’s no wonder so many entrepreneurs live in a constant state of fear: fear of losing clients, missing deadlines, falling behind.

That fear leads to burnout.

Late nights. Missed time with your kids. Prioritising profits over your health and wellbeing.

And each year in business brings a new set of challenges.

The truth?

Most business owners we speak to are exhausted - tired of chasing trends, tired of being glued to their screens, and tired of the pressure to constantly “show up” online.

A friend recently told me they feel triggered every time they scroll — not because of the content itself, but because of how it reflects their own burnout and misalignment.

And if you’re being honest with yourself...

If you don’t love your business right now, and you hate the idea of doing “marketing” like everyone else —

You are not alone.

In fact, many business owners have quietly admitted they’ve simply

run out of puff.

That’s where the 4 Hour Work Day comes in.

This isn’t about waking up at 3am, meditating for 2 hours, taking an ice bath, and manifesting a Ferrari.

No.

This is about building a business that works for your life and not against it.

We’ll help you align your personal values with a business model that hits your income goals — using simple strategies backed by proven psychology and automation, so you take consistent action (without the chaos).

I call it the Triple Whammy
✅ You win
✅ Your clients win
✅ Your freedom wins

"SLOW IS SMOOTH, SMOOTH IS FAST"

All over the world, Business Owners are ditching the grind and choosing the 4 Hour Work Day lifestyle - More Freedom, More Profit, More Life.

And this isn’t just for coaches and course creators. Our students have successfully switched to a 4 Hour Work Day in many different industries

✅ Digital Marketing

✅ Light Worker

✅ Saas Agency Owner

✅ Accountant

✅ Funnel Builder

✅ Human Design

✅ Email marketing

✅ Public speaking

✅ Money Coach

✅ Tech VA

✅ Real Estate Agency

✅ Divorce Lawyer

✅ Photographer

✅ Martial Arts Owner

✅ Ad Expert

✅ Nomadic living

✅ Pinterest ads

✅ Mortgage Advisor

✅ Business Strategist

✅ Makeup Artist

✅ Illustrator

It's time ⏰ to say goodbye to the 24/7 hustle mode

HERE'S WHAT YOU'LL LEARN

Inside the 4 Hour Work Day we'll show you exactly how to:

1

Streamline your business(es) to run like a well oiled machine allowing you to focus on what lights you up.

2

Create an Automatic Client Funnel and start generating more leads and sales on auto-pilot.

3

"Map out" your perfect day using our tried and tested coaching frameworks to simplify your day.

4

Routinely track and measure your results across all of the key ares in your business and life.

1

Streamline your business(es) to run like a well oiled machine allowing you to focus on what lights you up.

2

Create an Automatic Client Funnel and start generating more leads and sales on auto-pilot.

3

"Map out" your perfect day using our tried and tested coaching frameworks to simplify your day.

4

Routinely track and measure your results across all of the key ares in your business and life.

I’ve been working a 4 hour work day for 5 years successfully… but it didn’t start that way

(take a “trip down memory lane” with me to see exactly how a happy accident helped us to abandon the mindset of just do more and “strike gold” saying yes to less)

From the desk of Danny Clarke (just kidding, I'm sat on my sofa cuddling my dog Bonnie and drinking a caramel coffee latté

I've been self employed for a looong time now. Almost two decades in fact. But, it was in 2014 when I first started to take seriously how I could create a life of design - tbh, I really cringe saying that now.

Over the years, I've heard "gurus" explain this in lots of different ways:

Time freedom.

Leverage.

Passive income.

But in reality, what most folks want - including me - is a decent work-life balance. To enjoy work (without working crazy hours), to spend time with family and friends, to have time for hobbies, time to relax and enough time to deal with life admin.

And for me, this journey began sat in a hot tub with my wife, enjoying our honeymoon skiing in Mégeve, France.

At the time, I was a Managing Director for a Mortgage Brokerage working crazy hours. My days were spent completing client paperwork, submitting mortgage applications and chasing up lenders for an update.

In the Evening, I would be out of the house 3-4 times a week meeting clients to review their mortgage products, sell the odd bit of insurance and try desperately not to fall asleep on the long, tedious drive homes.

I was working a lot... but I justified it all because I was making good money. And being in my mid twenties, I wasn't worried when my Dad would tell me "Be careful Son, you're burning the candle at both ends".

I was all in. I convinced myself, after reading lots of books by Gary Vaynerchuck and Grant Cardone (don't judge me, I was young and worked in sales) that I loved my life and I loved the hustle.

But deep down, I was miserable.

My wife was also working crazy hours building her Bridal Agency. Throw in three young kids, a new marriage and we were ready to think of the future. We knew we could not continue to keep on doing things as we were.

Something had to change.

So we threw ourselves in to learning new, exciting and "better" ways to earn money and still be able to enjoy life.

We started new companies, we made changes to existing companies (for a while I became the "Travelling mortgage Guy". Side note - compliance hated me. Ha!). We dabbled at network marketing, affiliate marketing, Christmas markets, tattoo lip transfers, feather hair extensions, a marketing agency and much much more...

In fact, I swear to God this is true, I googled "How to make money online" and found a system for betting online playing roulette. Starting with just £1 I kept doubling my money all the way up to £4,000. I then lost 10 times in a row. 10 times! So my pot had reduced down to just under £3,000. I cashed out and never gambled again, it was far too scary for me.

But our curiosity eventually paid off.

After two years of trying everything and anything to improve our work-life balance, it turned out we had learned many valuable skills. Especially how to make money online and building a personal brand. And funnily enough, there was a lot of people who wanted to learn more about what we had done and how we had done it.

We by no means were the smartest people to build an online business. There were already gazillionaires online showing people the "secret to success" and how to "crack the code" to making astronomical money with next to no effort. But, we ignored those folks, stuck to what we knew, and started helping people who asked for our help.

So that's what we did.

We launched a coaching business called "The Free Life with Dan & Liz".

The idea was simple.

In order to create leverage, so we did not exchange our time for money, we would build a membership, and share everything we knew to our members. And even better, all the clever, smart folks we had meant along the way, we would invite them to share their knowledge too.

We were genuinely helping people.

We had a product that people adored.

We could scale the business model in the future.

And, most importantly, it would allow us the freedom to travel the world as a family of 5.

But, genuinely... behind the scenes it was a 💩 show

Whilst my wife and 3 kids were living their best life. I was gripped by fear of everything falling apart. A mixture of imposter syndrome, a genuine lack of knowledge on what I was doing and for the first time in my life earning "life changing" money, I spent more time worrying about things then actually doing things.

And the only thing I believed would fix everything was to work more.

If I worked harder I could help more people.

If I worked harder I could earn more money.

If I worked harder I could figure out what I'm doing.

If I worked harder I could have more time in the future.

If I worked harder I could... [insert a million different reasons]

Not only was this belief hardwired in to me. But everywhere I looked for help only reinforced this belief system.

I was following all the famous internet marketing gurus and doing everything they told me to:

hosting free trainings

creating lead magnets

writing valuable “how to…” posts

taking sales calls

posting in other people’s FB groups

putting together free email courses (remember those?!)

Here’s me in my office doing one of my daily free trainings at 10pm. Craziness!

I was spending my entire day doing “more stuff” for my audience. And as a result…I was up till 2am on a regular basis, just trying to hit deadlines and finish projects for my paying clients.

I was burnt out, fed up and ready to quit.

My evenings were spent secretly searching the internet, trying to find a cheap house to rent and job sites to find a simple 9-5 job that would pay a decent wage so I could give up all of the stress and pressure. This was not freedom.

I had stopped believing it was possible to live the life of my dreams.

It got so bad, I wrote a letter for my wife telling her I was ready to quit.

And just as I was about to give the letter to her and finally share with her that I had hit rockbottom, I saw a post on social media offering the chance to book a Strategy Call with a wonderful lady called Tina who I held in huge regard.

Usually to work with her would cost upward of $20,000 but on this day she was offering calls for just $300.

I don't know why but something told me... this is it.

It is no exaggeration to say that one call transformed my life. Tina taught me the value in doing less. In fact, out conversation went something like this:

Tina: "How much money did you earn last month?"

Me: "£15k"

Tina: "And what do you want to earn next month?"

Me: "I don't know. £30k?"

Tina: "And how do you expect to earn twice as much money?"

Me: "I'm not sure. Work twice as hard?"

Tina: "And is that sustainable for you to keep doing that?"

Me: "Probably not"

But the problem was, I didn't know what I didn't know.

How the heck do you work less and earn more?

Because I had bought so many courses promising to show me how to make £187,916 in 3 minutes following this 3 step system. And none of them actually taught me anything.

They all said I needed to create a vision board and manifest harder. Hmm.

Or, join a pyramid scheme. Double hmm.

Or, required me to spend $30,000 to join a high level mastermind and spend 3 nights in Utah at a Cowboy ranch with 7 figure entrepreneurs. Triple hmm.

But this call was different because Tina asked me:

“How can you earn the same amount of money next month but work half as much?”

Ohh, that’s interesting.

And so we spent the next 20 minutes or so mapping out what that would like.

To be honest, it was pretty easy to do.

Because my mind was challenged to think of a creative solution, as opposed to following the normal programming I had since childhood.

Finally, I was working smarter, not harder.

So the following month passed and I achieved my goal. I earned £15k but reduced my working hours from 12-14 hours a day down to a regular 7 hours.

The month after, I challenged myself to reduce my working hours by half again. But, to keep earning the same monthly figure of £15k.

And wouldn’t you know it.

I did it again.

In fact, I got so good at it, over a six month period I got my business down to just one hour a day.

And here’s the funny thing.

My income went up.

I’d been stuck at those £15k months for a loooong time.

But here I was six months later, working just one hour a day and earning double, sometimes triple, what I was before.

✅ Call it working smarter.

✅ Call is systems.

✅ Call it strategy.

✅ Call it alignment.

✅ Call it a freedom lifestyle.

Whatever it was... worked.

But, honestly, working one hour a day - whilst it does sound the dream - it was really bloody boring and I missed working. I love what I do and helping others is so much fun.

Well, for me it was anyway.

And so I played around with different working hours, different times during the day and found the perfect amount of time.

It was... a 4 hour work day.

The more I researched this idea - the more I realised it was exactly what I needed to do.

I read hundreds of books by the world's leading expects on productivity, alignment, neuroscience, performance.

And they all said the same thing.

A normal working day of 8 hours is counterproductive.

And working crazy long hours, was actually detrimental. Not only to work, but mental wellbeing and physical health.

And not working, like when people retire, leads to a reduction in brain functionality, increased rates of depression with no purpose and sadly a reason to live.

I don't want this to become preachy but here's a quick example of the negative impact working too much can take on you. A 2021 World Health Organisation (WHO) study found that working 55 or more hours per week increases your risk of stroke by 35% and your risk of dying from heart disease by 17%.

And what's really wild is this.

In the United Kingdom, 20.4% of self-employed people worked more than 55 hours per week over the past 12 months.

And whilst I don't have official stats to back this up... my "gut feel" from speaking to many business owners is that most business owners work longer hours then they actually declare, as theres a lot of sneaky and unaccounted hours not disclosed.

But, as I was saying...

Physically, spiritually, neurologically - it all lines up.

And so, in the last 5 years, I have committed to working from 10am - 2pm every day.

Of course, some days, some weeks, heck even some months require more from me.

But each time I find myself out of balance.

I go back to the 4 hour work day.

I re-align my short term values and goals, find a create way to streamline my business and take action.

And it works 100/100 times.

And the 4 Hour Work Day™, has allowed me to create an incredible life over the past decade, where...

✅ I was able to earn enough money to fully retire from a successful 10 year career in financial services as a Financial Advisor in just a few months.

✅ I travelled around the world non-stop for 11 months with my wife and 3 children. We spent time skiing in the French Alps, hiking in the mountains of Bali and swimming with turtles in Australia.

✅ I was personally asked by Eric Worre to speak at the first ever Social Media Summit in Las Vegas, Nevada in front of a worldwide audience of 80,000 digital entrepreneurs

✅ I've spoke on stages around the world, including Dallas, New York, London and Sydney in front of tens of thousands of people.

✅ I built one of the UK's largest digital membership for entrepreneurs with more than 12,000 members without spending a single penny on ads!

✅ That allowed me in 2020 to buy my dream home in the countryside and in the same month purchase my dream car, a brand new Landrover Discovery.

✅ Launched one of the UK's largest Saas Agencies in 2020 with over 1,000 paying customers using our all-in-one marketing platform Easy Peasy Funnels.

And on this journey, we have helped thousands of people all around the world.

✅ Our clients have generated hundreds of millions of dollars in revenue. In fact, the number got so big we stopped keeping count years ago.

✅ Over 19,000 entrepreneurs have completed our digital training courses and coaching programs.

✅ More than 137,000 digital entrepreneurs have purchased a digital product from our digital companies in the last decade.

✅ We have had world class speakers like Jack Canfield, Brian Tracy, Dan Meredith, Phil M. Jones, Rob Sperry and Frazer Brookes speak at our Virtual and in-person Summits.

But those aren’t the stats that matter. (We’re really just sharing them here so you can see the real power of the 4 hour work day.)

What really matters is that… We can help you switch to a 4 hour work day that will give you more income & more freedom.

My mission is to show every business owner in the world that working less is better for your business, better for your relationships, better for your family, better for your health, better for your wellbeing and better for the planet.

And I’d love to help you next!

4 Hour Work Day

Everything you need to run your business like a pro in just 4 hours a day

✅ The Counterintuitive Method to Simplify Your Business: Forget doing more. Discover how less really is more with practical prompts, real examples, and tools to help you choose a lean, profitable business model that fits your life.

✅ The Secret Turbo Coaching Model: Learn our powerful Asynchronous Coaching framework — a time-leveraged approach that allows you to scale 1:1 coaching without being chained to your calendar.

✅ The Automatic Client Funnel Framework: Unlock our proven funnel system that turns strangers into paying customers — without sales calls, live challenges, or complicated tech setups.

✅ The 4 Hour Work Day Launch Checklist: A clear, actionable daily roadmap to implement the system and shift to a 4-hour workday in just a few days — even if you're starting from scratch.

✅ Fill-in-the-Blank Social Content: Use our best-performing content prompts to post with confidence. These posts are designed to convert cold leads into warm buyers — fast.

✅ 30-Day Money-Back Guarantee: Try the full course risk-free. If it doesn’t help you work less and grow more, you’ll get every penny back. No hard feelings.

We get it: buying stuff from strangers on the internet is weird sometimes

So we’ve set up a 30 day, no questions asked, money-back guarantee.If you sign up for the 4 Hour Work Day™ and — for any reason — it doesn't meet your expectations, just shoot us an email and we'll promptly refund you 100% of your purchase. But with less than a 0.1% refunds rate across all of our sales, we think you're gonna love it. ;)

STILL GOT QUESTIONS?

Frequently Asked Questions

Does this only work for Coaches or Course Creators?

Absolutely not! Our customers have successfully switched to a 4 Hour Work Day™ in all sorts of niches: parenting, baking, health, crafting, education, decluttering, fashion, sleep, mindset, sports, dog training, and more.

Will I need a bunch of new software or tools?

Nope! Inside the 4 Hour Work Day™ we share how to launch simple, low-tech solutions for those that need them.

Do I get instant access to everything when I sign up?

You get instant access to everything! Plus, we offer a 30 day no questions asked money back guarantee for extra peace of mind.